Review of Effective Business Communication by Asha Kaul
Effective Business Communication is a book by Asha Kaul, a professor of communication at the Indian Institute of Management Ahmedabad. The book, which is in its second edition, aims to provide a comprehensive and practical guide to the principles and skills of oral and written communication in the corporate environment. The book covers topics such as listening, speaking, writing letters, reports, resumes, emails, memos, circulars, notices, agendas and minutes. The book also discusses the barriers, strategies and techniques of effective communication, as well as the role of body language, feedback and ethics.
Effective Business Communication By Asha Kaul Pdf Free 11
The book is divided into nine chapters, each with learning objectives, examples, exhibits, activities and exercises. The book also provides a checklist and a summary at the end of each chapter for quick revision. The book uses a simple and clear language and style, and illustrates the concepts with relevant and realistic scenarios. The book also incorporates the latest trends and developments in business communication, such as online communication, social media and cross-cultural communication.
The book is suitable for students of management and business administration, as well as professionals and executives who want to improve their communication skills and effectiveness. The book is based on the author's rich experience and interaction with students and managers at various B-schools and organizations. The book is recommended by AICTE for PGDM course.
The book is available in PDF format for free download from the following link: https://books.google.com/books?id=h2jkBQAAQBAJ. The book was published by PHI Learning Pvt. Ltd. on Dec 11, 2014.
The book is organized in a logical and sequential manner, starting from the basics of communication and moving on to the specific forms and modes of communication. The first chapter introduces the concept and process of communication, and explains the importance and objectives of business communication. The second chapter deals with oral communication, and covers the aspects of listening, speaking, presentation and group discussion. The third chapter focuses on the mechanics of writing, and covers the elements of grammar, punctuation, spelling and vocabulary. The fourth chapter discusses the principles and methods of report writing, and covers the types of reports, formats, structures and styles. The fifth chapter elaborates on the sections of the report, such as introduction, literature review, methodology, findings, analysis, conclusion and recommendations. The sixth chapter covers the various forms of internal communication, such as circulars, notices, memos, agendas and minutes. The seventh chapter deals with the art of writing letters, and covers the types of letters, formats, tones and styles. The eighth chapter guides the reader on how to apply for a job, and covers the aspects of resume writing, cover letter writing and interview preparation. The ninth chapter presents some common errors and pitfalls in writing communication, and provides tips on how to avoid them.
The book is well-written and well-structured, and provides a comprehensive and practical approach to business communication. The book is enriched with examples, anecdotes and case studies that illustrate the points and issues discussed. The book also provides ample opportunities for practice and self-assessment through activities and exercises. The book is reader-friendly and engaging, and maintains a balance between theory and practice. The book is suitable for both academic and professional purposes, as it covers the essential topics and skills required for effective business communication.
The book is a valuable resource for anyone who wants to learn or improve their business communication skills. The book is based on the author's expertise and experience in teaching and consulting on communication. The book reflects the author's insights and observations on the challenges and opportunities of business communication in the contemporary world. The book is a must-read for students, teachers, managers and executives who want to communicate effectively in the corporate environment. 0efd9a6b88